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Beginner Knowledge & Basics
In 6 steps to your own online store – pragmatic, fast and simple
We show how to get to your own online store in 6 steps. The steps are easy to understand for everyone, pragmatic and also quick to implement. Good luck with your first webshop!
Four Elements of Reinvention and Innovation
Organizations need to continually reinvent themselves but often don’t have a clear strategy on how to do this. This article will introduce you to four elements that you can include in your innovation and reinvention strategy.
10 customer expectations Trends
Customer wishes and needs change over time. Keeping an eye on trends is therefore an advantage for every entrepreneur. In the following I present the 10 latest digital trends of customer expectations to show how customers change and what…
Digitization made easy with OCR and ICR
Although digitization is advancing, even today, companies still have a wide variety of documents only available in handwritten or typewritten form. Optical Character Recognition (OCR) and Intelligent Character Recognition (ICR) provide a…
The great misunderstanding of digitization as a change process
The biggest challenge of digitization is not the adaptation of technologies, but the further development of working methods and organizational structures. While the industrial world was characterized by efficiency driven to the maximum with…
With experiments to validated business ideas
No one needs to become a scientist to conduct experiments to test business ideas. However, there are a few basic principles to keep in mind. In this article, I discuss why validating business ideas is important and how experiments are most…
How emails destroy productivity and 5 rules that help
Emails cause a lot of troubles in companies. We show you 5 Rules to improve your productivity and also get the best out of your email time.
Are you a forward thinker, doer or pioneer? – Making yourself visible with personal branding
Personal Branding is a tool that is becoming increasingly popular. Through the internet we can spread details about ourselves and our lives, which everyone can see and thus position ourselves.
9 disruptive business models for 2021 – new opportunities for companies
Companies are often faced with the question of whether their current business model is still appropriate. We show the currently most successful and also most distributive business models and how they earn money. We also give examples of…
7 elements for building a successful strategy
Many entrepreneurs work for their dream. But only a few have clear strategies and also fields of action that they can pass on to their employees. We show how to go from the company's own dream to an applicable and understandable strategy in…
Advanced & Experts
The Pandemic Divide – Making big corporates even mightier
COVID-19 resulted in a so called pandemic shock. This will have several societal but especially also economic impacts – best times for big corporates to grow?
Innovation – Definition, Innovation Types and Meaning
The simple definition of innovation in the business context. We also explain which different fields of innovation there are, what types of innovation are happening and the overall meaning.
Digital transformation: companies need a culture of change
Welcome to the VUCA world: Companies experience many uncertainties to which they have to find permanent answers. And they often have to say goodbye to supposed certainties. This is easier in a corporate culture that sees change as a normal…
8 tips on how managers use their scope for digital innovation
Innovation is a goal. Digitalization is a permanent challenge. Both challenges challenge companies and managers alike and make even committed employees sit up and take notice. New business fields based on new analysis methods could open up.…
Regulations and bans – What threatens crypto, bitcoin & co.
Some say Bitcoin cannot be stopped, others claim it is only a matter of time before it is banned. At the same time, however, it is clear that states have no interest in strong parallel currencies and are under pressure to act. They have a…
Understanding Consumer Behavior Patterns Through 3D Data Visualization
Any business wants to spend its marketing dollars wisely. Creating campaigns that are general in nature likely won’t deliver high revenue. Instead, you want to target as precisely as possible based on your customers’ buying activities. We…
12 best tips and tools for remote and virtual Brainstorming
Most businesses are struggling that brainstorming and new ideas are not really happening virtually and remote. We show the best techniques and practical advice on how to brainstorm remote and virtual.
Instant messaging platforms from the CIO perspective
CIOs today are facing a variety of challenges. Ever more employees are using their personal instant messaging accounts for conducting business conversations and transactions. CIOs have two ways to handle the issue, either completely ban it…
Error culture as the basis for successful digital transformation
A well-functioning Error Management Culture can help with digital transformation and also promote innovation. Here we explain why it is so important and what error culture means for companies.
7 Lessons on Digital Transformation
When companies do a lot of projects in one area, it creates lessons that you would want to look at. Accenture CEO mentioned in an interview the most important lessons about digital transformation and what you should be looking out for…
