Profilstatus
ACTIVE
Über Mich / Autor-Biographie
Alex Mari is a Researcher at the Chair for Marketing and Market Research at the University of Zurich where he studies the impact of AI and Machine Learning on consumer-brand relationships. He is the former Director of Digital Marketing at Sonova Group, P&G, and CEO of two technology-driven startups. He teaches digital & AI marketing in business schools, and he privately advises companies.
Website
https://www.business.uzh.ch/de/research/professorships/market-research/teamoverview/tcurrent/Mari.html
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